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FOR BANKS · INSURERS · LENDERS · BROKERAGES

Turn every conversation into compliant revenue.

Your customers bank, borrow and buy cover on WhatsApp, WeChat and LINE. imBee unifies every channel in one inbox, with governed AI agents and ISO 27001 security, so you capture leads faster, onboard in minutes, and serve every account without putting compliance at risk.

Trusted by 10,000+ enterprises across 60+ industries. ISO/IEC 27001 certified. Official Meta Technology Partner.

WhatsAppWeChatInstagram
A customer asking about an application on WhatsApp and getting the status back in the thread
Application captured
Auto-routed to advisor
Approved in chat
Status + next step, instantly
71%
Survey respondents more likely to buy from a business they can message.Meta/Kantar, 6,513 adults, March 2024
Measure
Evaluate handling time and service quality in your own workflow.Use the results from your service pilot.
−24%
Cost per lead with lead optimisation versus conversation optimisation in Meta’s experiment.Meta, 116K campaigns, 4–10 Nov 2024

External studies describe specific samples and periods. These are not imBee customer results or a forecast.

Trusted by leading financial institutions

ISO/IEC 27001 certified Official Meta Technology Partner · official WhatsApp Business Platform 10,000+ enterprises across 60+ industries
WhatsAppWeChatInstagramFacebookLINESMSWebsite widgetIn-app live chat

The FSI reality

Every slow reply is an application lost to a competitor with faster digital.

Regulated customers move fast, and they message before they call. When channels scatter, the application stalls and compliance fear blocks digital outreach, the application quietly goes to the bank or lender that answered first.

01

Slow speed-to-lead loses applicants

Capture permitted enquiries and route them to the appropriate team. Evaluate qualified leads, service outcomes and handling time in your own pilot, with approved consent, escalation and integration arrangements.

02

Fragmented channels, no WeChat, no LINE

WhatsApp, WeChat, Instagram and email in separate tools means dropped threads, blind spots, and no auditable record of who said what. Western-built platforms don't speak WeChat at all: a blind spot for the Cantonese-first and mainland-linked customer in private banking, insurance and securities.

03

Compliance fear blocks digital

Without governed AI, ISO 27001, message-level masking, RBAC and an audit trail, every digital outreach feels like a regulatory breach risk, so the channel customers actually want never goes live, and the institution cedes ground to faster-moving rivals.

04

Onboarding drop-off at the step that costs most

Applicants abandon at the document and verification stage: the exact point that drives the most fall-off. Without a guided in-chat application, document collection in one inbox and automated status updates, the half-finished application sits in limbo and the customer drifts to a competitor.

05

The contact centre is buried in routine queries

Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.

06

Sensitive data leaks through unsecured tools

Review the certification scope and the proposed data flow. Configure access, masking, audit and retention controls for your deployment, and verify encryption separately. Keep restricted identity and financial information in approved secure systems.

One regulated journey, end to end

Acquire, onboard, serve, all in one compliant thread.

A single inbox carries each customer from the first click-to-WhatsApp ad through guided application, service and renewal to fraud protection, so nothing slips between teams, tools or regulators, and every message reflects your systems of record.

Step 1

Acquire & Onboard

Catch the lead, then guide the application in chat.

Step 2

Serve

Answer instantly, 24/7, without exposing data.

Step 3

Retain & Protect

Renew, cross-sell, and protect the customer.

1 Acquire & Onboard

Catch the lead, then guide the application in chat.

Use chat for permitted enquiries and non-sensitive application updates. Collect identity and financial documents, contracts and signatures through approved secure systems. Confirm channel eligibility and the necessary integrations before rollout.

  • Click-to-WhatsApp & WeChat ad funnels into a 1:1 thread
  • Instant answers to 'how much can I borrow / what's the premium?'
  • Lead qualification + auto-routing to the right officer with context
  • Documents through an approved secure portal.
  • Appointment booking for branch or video verification, with reminders
  • Automated status updates at the stage that drives the most drop-off
  • Measure outcomes against your own baseline.
Acquire & Onboard
WhatsApp guided loan application with document upload and status updates
2 Serve

Answer instantly, 24/7, without exposing data.

Provide permitted service updates and links through your configured workflow. Keep sensitive account actions and payments in approved secure systems. Use an appropriate alternative channel for activities restricted by platform rules.

  • Secure one-tap handoff to your app for account-specific details
  • Lost-card reports routed for immediate action via your secure systems
  • Application, claim & loan-status tracking in-thread
  • 24/7 FAQ on rates, eligibility & coverage with human handoff
  • Measure outcomes against your own baseline.
  • Message-level masking of account / card / ID fields
Serve
WhatsApp payment reminder with one-tap pay and status
3 Retain & Protect

Renew, cross-sell, and protect the customer.

Where the approved systems and channel support the use case, send appropriate authentication or service alerts. Keep account details, verification and protective actions in authorised secure systems, with a clear staffed escalation route.

  • Policy renewals + premium top-ups, renewed in-chat
  • Tiered 7 / 3 / 1-day payment & EMI reminders with one-tap pay
  • Opt-in, segmented cross-sell (cards, loans, wealth) from a verified sender
  • Failed-installment / missed-SIP nudges to recover the payment
  • OTP delivery + 'was this you?' suspicious-activity alerts
  • In-chat protective actions, freeze card, report, escalate to fraud team
  • Consent ledger + full audit trail for personal-data obligations on every send
Retain & Protect
WhatsApp policy renewal reminder with one-tap renew

Where it starts

Every front door lands in the same inbox.

Paid, social and your own site all become a 1:1 thread with the right desk, tagged with where it came from, so nothing arrives anonymous.

Click-to-WhatsApp AdsThe ad opens a chat, not a landing page, carrying its campaign, ad set and ad.
Comment-to-DMEvery comment on a product post gets a public reply and a private DM.
Website WidgetA page-targeted greeting on product and rate pages, shown only when an agent is free.
One governed inboxRouted to the right desk and licensed agent, with the whole thread attached and every message archived.
A started applicationGuided in the chat, documents collected, status tracked in the thread.
A known customerOne profile with consent captured, and no account data asked for in the chat.
An attributed sourceThe ad, post or page that produced the application, reportable per product.
The imBee Click-to-WhatsApp Ads view, each ad carrying its campaign and ad set into the conversation, with its conversion flow beside it

Swipe the screen to see the rest.

Click-to-WhatsApp Ads inside imBee. Every ad keeps its campaign, ad set and ad on the conversation it opens, and conversion events go back to Meta, so the spend and the enquiry are the same record.

More use cases

More ways financial institutions put imBee to work.

Drawn from how banks, insurers and wealth platforms run messaging today, each use case rides the same consent ledger, masking and audit trail your compliance team has already reviewed.

Acquire

Festive opt-in campaigns

Chinese New Year and Mid-Autumn sticker packs, coupons and quizzes that trade a moment of delight for a consented contact, building a broadcast-ready prospect base your acquisition team owns.

Broadcast CampaignsOpt-in ManagementMasking, RBAC & AuditOmnichannel Inbox
Acquire

Instant pre-qualification in chat

Seconds after the inquiry, a short flow captures amount, income band and product interest, then routes to the right relationship manager with full context instead of a bare phone number.

Smart RoutingMulti-Number ManagementOmnichannel InboxContact Profiles

Measure outcomes against your own baseline.

Onboard

Documents through an approved secure portal.

Use chat for permitted enquiries and non-sensitive application updates. Collect identity and financial documents, contracts and signatures through approved secure systems. Confirm channel eligibility and the necessary integrations before rollout.

WhatsApp Flows FormsProactive NotificationsJourney BuilderMedia & Documents

Infobip reports: 39%of banks already run onboarding journeys on WhatsApp (banking-industry research) Infobip · CX Maturity Banking 2025

Serve

Advisor and branch booking

Date pickers and quick replies to book, remind and reschedule advisor sessions, reminders keep the calendar full and the no-show column empty.

Scheduled RemindersIn-Chat BookingCRM SyncOmnichannel Inbox

Infobip reports: 42%of banks run appointment booking in chat: the most-adopted banking use case on the channel (banking-industry research) Infobip · CX Maturity Banking 2025

Serve

Card controls inside the alert

Where the approved systems and channel support the use case, send appropriate authentication or service alerts. Keep account details, verification and protective actions in authorised secure systems, with a clear staffed escalation route.

Proactive NotificationsReporting & AnalyticsTemplate ButtonsOmnichannel Inbox

Infobip reports: 39%of banks send card-transaction notifications in chat (banking-industry research) Infobip · CX Maturity Banking 2025

Serve

OTP-confirmed profile updates

Provide permitted service updates and links through your configured workflow. Keep sensitive account actions and payments in approved secure systems. Use an appropriate alternative channel for activities restricted by platform rules.

CRM SyncIntegrations & APIMasking, RBAC & AuditMedia & Documents

Infobip reports: 40%of banks offer profile updates on the channel (banking-industry research) Infobip · CX Maturity Banking 2025

Serve

IVR deflection to chat

Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.

Smart RoutingTicketing & SLAOmnichannel InboxContact Profiles
Serve

Critical alerts on WhatsApp and SMS

One-time passcodes and fraud alerts go out on WhatsApp for customers who use it and SMS for those who don't, both channels run from the same inbox, so the time-critical message reaches every segment of your book.

In-Chat BookingProactive NotificationsTags & SegmentsOmnichannel Inbox
Serve

Claims FNOL in chat

First notice of loss with photo and video evidence uploaded in-thread, auto-triaged by claim type, then status updates through to settlement: the claim that used to take three phone calls.

Proactive NotificationsAI AgentMedia & DocumentsOmnichannel Inbox
Grow

Verified wealth broadcasts

Market updates, product notes and portfolio alerts from one verified sender, segmented by holdings and consent: the channel clients actually read, on the number they already trust.

Broadcast CampaignsProactive NotificationsOpt-in ManagementTags & Segments
Retain

Post-interaction CSAT capture

A one-tap satisfaction pulse after every service touch, feeding QA dashboards and coaching: you hear about the bad experience before the regulator or the review site does.

CSAT SurveysReporting & AnalyticsTemplate ButtonsOmnichannel Inbox

Mukuru: 80%CSAT on the WhatsApp service channel (published sector case) Infobip · Mukuru

Benchmarks shown are third-party industry research or published sector case results, not imBee measurements.

Governed AI

Governed AI that follows your compliance rules.

Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.

It's the difference between an AI you'd let near a regulator and one you wouldn't, and the way you reach the mainland-linked customer on WeChat with the language and the audit trail every other platform forgets.

CantoneseEnglishMandarinWhatsApp · WeChat · LINE
The imBee Team Inbox with imBee AI drafting a reply grounded in the desk’s own knowledge base, before a person sends it

How it fits together

Every channel in. One governed thread. Your systems in sync.

Nothing is bolted on afterwards: the conversation, the AI, the automation and the audit trail are one system, wired to the tools your teams already run on.

Where customers reach you
WhatsApp
WeChat
Instagram
Facebook
LINE
SMS
Website widget
In-app live chat

imBee

One governed thread, from the first message to the system of record.
Omnichannel InboxEvery conversation and its history in one place, routed to the right team
imBee AIAnswers from your own knowledge base, with guardrails and human handover
Journeys and automationBooking, reminders, campaigns and workflows, triggered by your data
GovernanceMasking, role-based access, retention and a full audit trail
Your systems
Core banking
Salesforce
HubSpot
Payment gateway
Make.com
300+ more
Connects withCore bankingSalesforceHubSpotMake.comPayment gatewayWebhooks & API300+ more

The platform

Everything to acquire, onboard and serve over messaging.

A complete, enterprise-grade toolkit, built so FSI teams can move fast without ever putting compliance at risk.

Omnichannel Inbox

WhatsApp, WeChat, Instagram, Facebook, LINE, SMS and webchat in one inbox, every conversation and customer history in a single place, with routing, assignment and full account context.

Marketing Campaign & Broadcast

Segmented renewal, cross-sell, rate-change and EMI-reminder broadcasts from a verified sender, with consent ledger, audit trail and one-tap opt-out.

imBee AI, governed intelligence

Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.

Chatbot & Automation

Visual workflows plus 300+ integrations including CRM (Salesforce, HubSpot) and, where applicable, core-banking, policy-admin and loan-origination systems.

Application & Booking in Chat

Use chat for permitted enquiries and non-sensitive application updates. Collect identity and financial documents, contracts and signatures through approved secure systems. Confirm channel eligibility and the necessary integrations before rollout.

Data Governance

Review the certification scope and the proposed data flow. Configure access, masking, audit and retention controls for your deployment, and verify encryption separately. Keep restricted identity and financial information in approved secure systems.

The imBee Team Inbox: every channel in one thread, the customer’s profile and history beside the conversation, and assignment and tagging without leaving it

Swipe the screen to see the rest.

One inbox, every channel. WhatsApp, WeChat, Instagram, LINE, SMS and your own app land in the same thread, with the customer’s history beside it and every message logged.

Review the certification scope and the proposed data flow. Configure access, masking, audit and retention controls for your deployment, and verify encryption separately. Keep restricted identity and financial information in approved secure systems.

The full toolkit

Every capability, in one view.

Available on the imBee platform today. Plan availability is confirmed during scoping.

Inbox and channels

Omnichannel InboxMulti-Number ManagementWhatsApp CoexistenceWebsite WidgetIn-App Live Chat SDKComment-to-DMQR Codes & LinksMultilingualWhatsApp GroupsVoice Notes

AI that follows your guidelines

AI AgentAI CopilotRAG Knowledge BaseImage OCRAI Execution TraceHuman Handover

Campaigns and outreach

Broadcast CampaignsClick-to-WhatsApp AdsDrip SequencesDynamic SegmentsCarousel TemplatesMessage TemplatesTemplate ButtonsDynamic URL ButtonsDelivery & Read ReceiptsFailure Tracking

Automation and routing

Journey BuilderSmart RoutingAuto-AssignmentBusiness-Hours RoutingTicketing & SLAScheduled RemindersProactive NotificationsConversation Auto-CloseQuick Replies

Booking, commerce and forms

WhatsApp Flows FormsIn-Chat BookingLive Calendar SyncCatalog in ChatPayment LinksMedia & Documents

Contacts, data and systems

Contact ProfilesTags & SegmentsCustom FieldsBulk Contact ImportOpt-in ManagementCRM SyncIntegrations & APIChat History ExportSnippets & Notes

Governance and insight

Masking, RBAC & AuditSSO & IP AllowlistReporting & AnalyticsCSAT Surveys
The imBee monitor view: today’s activity, response and resolution times, volume by channel and the status of every team

Swipe the screen to see the rest.

What every team actually did. Response and resolution by team and agent, CSAT after the conversation, role-based access and a full audit trail on every thread.

Before and after

Today, and with imBee.

The same four moments, run the way they run now and the way they run once every desk shares one governed inbox.

Capability
Today
With imBee
Application status
Call centre and email chasing
Tracked in the thread, updates automatic
Account-specific questions
A phone call, or data in the chat
Secure one-tap handoff into your own app
OTP and fraud alerts
SMS with no action path
In-chat, with protective actions attached
Compliance posture
Unmanaged agent phones
Masking, role-based access, full audit trail

Why imBee

Built for financial services, governed for the enterprise.

Most platforms stop at Meta and SMB. imBee reaches the channels (WeChat, LINE, Cantonese) and the governance every regulator demands.

1

True omnichannel, incl. WeChat + LINE

Greater-China + Cantonese coverage no rival finance page matches, for HK and mainland-linked customers in private banking, insurance and securities.

2

Governed AI, not a generic bot

Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.

3

Enterprise security as capability, not a badge

ISO/IEC 27001 + message-level masking + RBAC + audit trail: the Data Governance product, shown as how it works, not a one-line claim.

4

Enterprise credentials at scale

10,000+ enterprises across 60+ industries run on imBee, regulated-industry references available on request, credentials stronger than any rival finance page.

5

Official Meta Technology Partner

On the official WhatsApp Business Platform, not a grey-market connector, with a verified business sender customers can trust.

6

Built for regulated institutions

Review the certification scope and the proposed data flow. Configure access, masking, audit and retention controls for your deployment, and verify encryption separately. Keep restricted identity and financial information in approved secure systems.

7

300+ integrations

Salesforce, HubSpot, and where applicable core-banking, policy-admin and loan-origination systems, enterprise-FSI depth SMB tools can't match.

Questions

Everything you might be wondering.

Can WhatsApp actually drive financial-services revenue? +
Capture permitted enquiries and route them to the appropriate team. Evaluate qualified leads, service outcomes and handling time in your own pilot, with approved consent, escalation and integration arrangements.
Is it secure and compliant enough for a regulated institution? +
Review the certification scope and the proposed data flow. Configure access, masking, audit and retention controls for your deployment, and verify encryption separately. Keep restricted identity and financial information in approved secure systems.
Which channels does imBee support? +
WhatsApp, WeChat, Instagram, Facebook Messenger, LINE, SMS and webchat, all in one inbox. WeChat + Cantonese coverage is built for Greater-China and mainland-linked customers most platforms can't serve.
Is AI safe to use on financial conversations? +
Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.
How does imBee help with onboarding and applications? +
Use chat for permitted enquiries and non-sensitive application updates. Collect identity and financial documents, contracts and signatures through approved secure systems. Confirm channel eligibility and the necessary integrations before rollout.
Does it integrate with our core systems? +
Yes, 300+ integrations including CRM (Salesforce, HubSpot) and, where applicable, core-banking, policy-admin and loan-origination systems, so conversations sync to the systems of record your compliance team already trusts.
How do you prevent data leakage by staff or AI? +
Review the certification scope and the proposed data flow. Configure access, masking, audit and retention controls for your deployment, and verify encryption separately. Keep restricted identity and financial information in approved secure systems.
Can it handle OTPs and fraud alerts? +
Where the approved systems and channel support the use case, send appropriate authentication or service alerts. Keep account details, verification and protective actions in authorised secure systems, with a clear staffed escalation route.
What everyday banking actions can customers do in chat? +
Provide permitted service updates and links through your configured workflow. Keep sensitive account actions and payments in approved secure systems. Use an appropriate alternative channel for activities restricted by platform rules.
Can imBee help us cross-sell and retain customers? +
Yes, segment your book by behaviour, demographics and life stage, then send tailored, opt-in broadcasts (cards, loans, wealth, renewals) from a verified sender, with one-tap opt-out and consent logged. Failed-installment and renewal nudges recover lapsing relationships, and every send is auditable, so growth stays inside your compliance guardrails.
Does it work for insurance, wealth and securities, not just banking? +
Yes. Insurers run policy information, premium reminders, renew-in-chat and claim-status updates; wealth and securities teams handle advisor appointment booking, portfolio and statement queries, and failed-SIP / missed-installment nudges that recover a lapsed contribution before the goal slips. The lifecycle (acquire, onboard, serve, retain, protect) maps across every FSI sub-vertical.
How much of the contact-centre load can it actually take off? +
Ground draft replies in approved product information. Authorised staff remain responsible for credit, regulated advice, claims, complaints and hardship requests. Test responses and escalation paths before deployment.
Which channels and languages does imBee support? +
Confirm account eligibility, supported channels, staffed languages and integration coverage for each actual market. Platform rules and local requirements still apply; one configuration does not establish suitability everywhere.

Ready when you are

Grow the book, without growing the risk.

See how financial institutions turn WhatsApp, WeChat and LINE into a compliant, revenue-generating channel.